HP expands HP Officejet portfolio with its most affordable business inkjet all-in-one

HP today expanded its award-winning HP Officejet portfolio with its most affordable flatbed all-in-one printer with fax (1).

Introduced at the 2010 Macworld Conference & Exposition in San Francisco (HP booth 848), the new HP Officejet 4500 All-in-One series brings professional-quality colour printing, wired and wireless connectivity, and four-in-one functionality to the home office. The HP Officejet 4500 All-in-One series produces professional colour prints for the lowest cost per page, compared with in-class inkjet products (2).

“HP believes in the entrepreneurial spirit and strives to create products that help customers turn their ideas into reality,” said Hatem Mostafa, vice president, Inkjet Business Solutions, HP. “By delivering an affordable, low-cost-per-page business printer and worldwide access to free marketing templates, we can help small businesses around the world affordably maximise productivity and successfully promote their brands.”

Driving productivity with affordable Officejet All-in-One series

The HP Officejet 4500 All-in-One features a piano-black finish and enables customers to efficiently complete business tasks at their small business or home office. The Microsoft Windows® and Mac OS X Snow Leopard(3) compatible all-in-one offers borderless printing for brochures, flyers and other documents, built-in Ethernet and wireless networking options(4), and fast print, copy, scan and fax speeds.

In addition, it produces fast-drying documents that resist fading when using papers with the ColorLok logo(5). With the optional Original HP 901XL Black Officejet Inkjet Cartridge – the highest-yielding supply offering among current in-class inkjets in the market(6) – small businesses can now print up to three times more black pages for greater savings(7) (8).

As part of the HP Eco Solutions programme, the ENERGY STAR® qualified HP Officejet 4500 All-in-One series conserves resources with HP Smart Web Printing (9). The HP Officejet 4500 All-in-One and HP Officejet 4500 Wireless All-in-One are expected to be available for purchase worldwide next month(10).

Price and availability(11)

HP’s recommended street price and product availability dates across Europe is:

Officejet 4500 All-in-One – €89, available from April 2010
Officejet 4500 Wireless All-in-One – €119, available from April 2010

The HP Officejet 4500 All-in-One series is compatible with HP 901 black Officejet ink, HP 901 Tri-colour Officejet Ink and HP 901XP black Officejet ink(8).

About HP

HP creates new possibilities for technology to have a meaningful impact on people, businesses, governments and society. The world’s largest technology company, HP brings together a portfolio that spans printing, personal computing, software, services and IT infrastructure to solve customer problems. More information about HP (NYSE: HPQ) is available at www.hp.com

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